Have you ever really asked yourself why do people love to set borders for everything?
I think it has to do something with feeling of God like power... So :)
JPEG borders are finally coming down, new era of image format is born :) open format sibling to departed MS HD Photo.
What is new?
Adobe and Hasselblad have already supported new format. Now it is only matter of time for Digital Imaging companies to develop new generation of image processing chips with support.
More info.